Market Research
Strategy Design
Graphic Design
UXUI Design
Futures Exchange Launching Strategy Design
/22.12
Member
1 Developer, 1 Desigenr, 2 Stake Holder, 1 Marketer
Tools
Figma, Notion
Responsibility
Market Research, Strategy Building, Key Matrics Setting, Documentation, Graphic Design, Team Management
Period
2022.12 - 2023.01
Summary
Immediately after the service launch, I planned and designed a trading competition as a launch event to drive user acquisition
Due to limited funds, I focused on minimizing event-related costs.
We offered NFTs as rewards to strengthen community unity and delayed the payment.
As a result, with zero cost, approximately 7,800 unique wallet accounts (80 times the KPI) were acquired during the event period, with each account making transactions of over $1,000.
Futures Exchange Launching Strategy Design
/22.12
Member
1 Developer, 1 Desigenr, 2 stake holders, 1 Marketer
Tools
Figma, Notion
Responsibility
Market Research, Strategy Building, Key Matrics Setting, Documentation
Period
2022.12 - 2023.01
Immediately after the service launch, I planned and designed a trading competition as a launch event to drive user acquisition
Due to limited funds, I focused on minimizing event-related costs.
As a result, with zero cost, approximately 7,800 unique wallet accounts (80 times the KPI) were acquired during the event period, with each account making transactions of over $1,000.
I offered NFTs as rewards to strengthen community unity and delayed the payment.
Summary
Summary
